Top Consumer Behaviour Flashcards

Consumer Behaviour
Cards: 33| Attempts: 0| Last updated: Apr 13, 2017
  Billy Goes To The Supermarket Intending To B...
  Repeat-purchase Decision
  At The Beginning Of Semester B, Kevin Was In...
  Understanding His Goal Clarified His Need St...
  Based On The Information Provided, Which Of ...
  Brian Is On His Way To The Cinema. He’...
  Nancy Went To A Car Dealer With Her Husband ...
  Produce A Questionnaire For Nancy And Her Hu...
Consumer Behavior
Cards: 159| Attempts: 0| Last updated: Dec 28, 2016
  Consumer Behavior
  The Study Of The processes Involved ...
  Consumption Process
  Prepurchase, Purchase, Postpurchase
  Prepurchase
  Needs & Source Of Info About Alternative ...
  Purchase
  What Does The Consumer Say? Is It Stressful O...
Consumer Behavior
Cards: 210| Attempts: 0| Last updated: Sep 18, 2015
  Framing Effect
  A Phenomenon Showing That How  a Product...
  Managerial Framing
  Small Framing Actions Can Have Large Impact
  Attraction Effect
  Influencing Consumers' Choice Of A Product By...
  Will Decoy Brands Sell Well?
  No--> But They Increase Sales Of Another B...

Consumer Behavior
Cards: 66| Attempts: 0| Last updated: Sep 18, 2015
  What Is Consumer Behavior
  The Study Of The Process Involved When Indivi...
  Who Is A Consumer?
  A Person Who Identifies A Need Or Want, Makes...
  What Is Segmenting?
  Demographic, Lifestyles (psychographics-the W...
  The Meaning Of Consumption
  People Often Buy Products Not For What They D...


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