BUSA6800 Strategic Management: Creating Competitive Advantage

BUSA6800 Strategic Management: Creating Competitive Advantage

41 cards   |   Total Attempts: 182
  

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Front Back
Essence and definition of Strategy
??
Essence and definition of Strategic management
Directs the organization toward overall goals and objectives
Includes multiple stakeholders in decision making
Recognizes trade-offs between efficiency and effectiveness
Strategic Management Process - What are the 3 processes
Analysis
Decisions
Actions
Strategic Management Process - Analysis Process
Strategic goals (vision, mission, strategic objectives)
Internal and external environment of the firm
Strategic Management Process - Decisions Process
What industries should we compete in?
How should we compete in those industries?
Strategic Management Process - Actions Process
Allocate necessary resources
Design the organization to bring intended strategies to reality
Strategic Analysis
What point is the strategic analysis?
Its the Starting point in the strategic management process
Strategic Analysis
What comes before the strategic analysis?
Strategic management process precedes effective formulation and implementation of strategies
What does the strategic analysis goals and objectives do?
Permit allocation of resources
Strategic Analysis
What are the Hierarchy of goals in strategic analysis?
Vision
Mission
Strategic Objectives
Strategic Analysis
What to managers do in a strategic analysis?
Scan the environment
Analyze competitors
Strategic Analysis
What environments should you look at during the strategic analysis?
General environment
Industry environment
What should you look at in a firms internal environment?
Strengths
Weaknesses
Analyze strengths to uncover potential sources of competitive advantage
Strategic Analysis
What are the 2 drivers of intellectual assets?
Competitive advantages
Wealth creation
Strategic Analysis
What are some internal networks and relationships in a business?
Employees
Customers
Suppliers
Alliance partners