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DEPENDENT VARIABLE
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A variable whose value is explained by another
variable
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INDEPENDENT VARIABLE
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A variable that is predicted to influence the value of the dependent variable in some way
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CONCEPTS
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An idea expressed as a word or symbol
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HYPOTHESIS
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A testable statement about the possible relationship between 2 or more variables
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REPRESENTATIVE SAMPLING
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A sample that reflects the population accurately so that it is a microcosm of the population
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RANDOM SAMPLING
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Selecting subjects so that everyone within a population has an equal chance of being included in the study
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STRATIFIED RANDOM SAMPLING
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Units are randomly sampled from a population that has been divided into categories
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CONVENIENCE SAMPLE
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A convenience sample is a sample where subjects are selected, in part or in whole, at the convenience of the researcher
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SNOWBALL SAMPLING
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Initial sample of a small group of people who can then be used to make contact with a larger group of people.
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QUOTA SAMPLING
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Non-randomly sampling a population in terms of relative proportions of people in different categories.
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POPULATION
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The universe of units from which the sample is to be selected.
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SURVEY (QUESTIONNAIRE)
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Collecting data by questionnaire or by structured interview at a single point in time.
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PARTICIPANT OBSERVATION/ETHNOGRAPHY
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Immersion into a group, observing, listening, asking
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CONTENT ANALYSIS
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The study of recorded human communications, such as books, websites, paintings and laws
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STRUCTURED INTERVIEW
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Formalized and limited set of questions
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