CH 15 Book Notes

Review

33 cards   |   Total Attempts: 182
  

Cards In This Set

Front Back
P. 516 definition The transmission of information and meaning from one party to another through the use of shared symbols.
Communication
P. 516 The ____________: initiates the process by conveying information to the receiver; has a meaning he or she wishes to communicate and encodes the meaning into symbols then transmits/sends through a channel.
Sender
P. 516 The ___________"decodes the message and attempts to interpret the sender's message; may provide feedback to the other party by encoding a message in response to the other person's message.
Receiver
The communication process can be hampered by noise or interference in the system blocking perfect understanding. True or False
True.
P. 516 Information flows in one direction - from the sender to the receiver, with no feedback loop.

i.e. manager sends email to subordinate without asking for a response.
One-way communication
P. 517 receivers respond to senders-Person B becomes the sender and Person A the receiver. This is known as:
Two-way communication
Two way communication is much more common than it should be. True or False
False; one way communication is.
P. 517 Which type of communication is more accurate, fewer mistakes occur, and fewer problems arise?
Two-way communication.
P. 517 Understanding is the process of receiving and interpreting information. True or False
False; perception
P. 518 The ability to understand the viewpoints of customers or suppliers can result in a higher __________________.
Assessment of your performance.
P. 518 Define filtering
Process of withholding, ignoring, or distorting information
P. 518 Name what often underlies much of the ineffective communication.
Human tendencies to filter and perceive subjectively.
P. 518 Communication breakdowns often occur when business transactions take place between people from different countries. True or False.
True.
P. 520 What are some ways to ensure effective communication?
Ensure receivers attend to the message they are sending; consider the other party's frame of reference and attempt to convey the message with that viewpoint in mind; take concrete steps to minimize perceptual errors and improper signals in both sending/receiving; send consistent messages.
P. 520Define and state advantages of oral communication
Includes face-to-face discussion, telephone conversations, and formal presentations and speeches.
Advantages: questions can be asked and answered; feedback is direct and immediate; receiver senses sender's sincerity or lack there of; can be less expensive than written form