CIS MIDTERM

These come from the book Business Driven Technology.  It's Chapters 1 through 8.  

62 cards   |   Total Attempts: 182
  

Cards In This Set

Front Back
Information technology
A field concerned with the use of technology in managing and processing information
Management information system
General name for the business function and academic principle covering the application of people, technologies, and procedures to solve business problems
Data
Raw facts that describe the characteristics of an event
Information
Data converted into a meaningful and useful context
Business intelligence
Refers to applications and technologies that are used to gather, provide access to, and analyze data and information to support decision-making efforts
Competitive advantage
A product or service that an organization's customers place a greater value on than similar offerings from a competitor
First-mover advantage
When an organization can significantly impact its market share by being first to market with a competitive advantage
Environmental scanning
The acquisition and analysis of events and trends in the environment external to an organization
Porter's Five Forces Model
1. Buyer Power
2. Supplier Power
3. Threat of substitute products or services
4. Threat of new entrants
5. Rivalry among existing competitors
Loyalty programs
Reward customers based on the amount of business they do with a particular organization (buyer power)
Supply chain
Consists of all parties involved, directly or indirectly, in the procurement of a product or raw material (supplier power)
Business-to-business marketplace (B2B)
An Internet-based service that brings together many buyers and sellers (supplier power)
Private exchange
A B2B marketplace in which a single buyer posts its needs and then opens the bidding to any supplier who would care to bid (supplier power)
Reverse auction
An auction format in which increasingly lower bids are solicited from organizations willing to supply the desired product or service at an increasing lower price (supplier power)
Switching costs
Costs that can make customers reluctant to switch to another product or service (threat of substitute products)