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Related Flashcards
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Cards In This Set
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A key success factor for Net-A-Porter is the ability to
A) buy what customers want from designers.
B) provide services at a lower cost.
C) provide products to a niche market.
D) use IT for competitive advantage.
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A
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Net-A-Porter's online store is an example of
A) business-to-employees EC.
B) business-to-consumer EC.
C) business-to-business EC.
D) consumer-to-consumer EC.
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B
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A broader definition of EC that includes not just the buying and selling of goods and services, but also
servicing customers, collaborating with business partners, and conducting electronic transactions within
an organization best defines
A) e-commerce.
B) e-business.
C) e-government.
D) e-tailing.
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B
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Depending on the degree of digitization, EC can take several forms including
A) the ordering system, processing, and shipping method.
B) the business process, the collaboration, and the transaction.
C) the payment method, the delivery method, and the production method.
D) the marketing channel, the agent, and the collaboration method.
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A
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Organizations that conduct their business activities solely online are
A) click-and-mortar organizations.
B) pure-play organizations.
C) brick-and-mortar organizations.
D) unrestricted commerce organizations.
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B
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Organizations that conduct some e-commerce activities, usually as an additional marketing channel,
are
A) brick-and-mortar organizations.
B) value-added organizations.
C) pure-play organizations.
D) click-and-mortar organizations
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D
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A corporate or government network that uses Internet tools, such as Web browsers, and Internet
protocols best defines
A) social network.
B) extranet.
C) intranet.
D) e-market.
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C
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An online marketplace where buyers and sellers meet to exchange goods, services, money, or
information best defines
A) electronic marketplace.
B) farmers market.
C) digital marketplace.
D) webinar.
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A
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Referencing the Electronic Commerce Framework, marketing and advertisement is in the category of
A) electronic commerce applications.
B) infrastructure.
C) value chain.
D) support services.
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D
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According to the Electronic Commerce Framework, direct marketing, search jobs, and online banking
are
A) electronic commerce applications.
B) support services.
C) part of the EC infrastructure.
D) supply chain management activities.
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A
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When Apple conducts online transactions with its trading partners, this is an example of
A) B2B.
B) B2C.
C) e-CRM.
D) EDI.
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A
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An e-commerce model in which all the participants are businesses or other organizations describes
A) business-to-consumer.
B) business-to-business.
C) business-to-business-to-consumer.
D) consumer-to-business.
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B
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EC classifications include
A) business-to-business.
B) business-to-consumer.
C) consumer-to-business.
D) all of the above.
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D
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A business that provides some product or service to a client business that maintains its own customers
best describes the E-commerce model of
A) consumer-to-business.
B) intrabusiness EC.
C) business-to-business-to-consumer.
D) business-to-business.
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C
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Selling corporate products to one's employees is an example of
A) business-to-consumer.
B) intrabusiness EC.
C) business-to-business-to-consumer.
D) collaborative commerce.
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B
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