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Cards In This Set
| Front | Back |
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A fundamental mistake people make is ________________.
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 Spending almost the entire time thinking about their talk and preparing their content while sitting in front of a computer screen. |
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Before you design your presentation, you need to:
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 See the big picture and identify a single core message or messages. |
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I call preparing the presentation away from the computer “going analog,” as opposed to: ________________________.
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 “going digital” at the computer. |
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The visual design expert Edward Tufte says:
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 There is a cognitive style to PowerPoint that leads to an oversimplification of our content and obfuscation of our message. |
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Presentation software applications are wonderful for displaying media in support of our talk, but if we are not careful,
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 These applications also point us down a road that we may not have gone, introducing bells and whistles that may distract more than they help. |
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These tools should be designed and used in a way that
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 Enhanced the great potential that exists within each of us. |
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Computer
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 The most magnificent tool of our time |
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One way to ensure that your computer and your software applications remain great tools of amplification for your ideas and your presentation is to
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 First turn off the computer and walk away from it. You’ll be back soon enough. |
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Great tools for preparing a presentation are
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 Planning and brainstorming on paper or using a whiteboard. |
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The whiteboard works to
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 Brainstorm and sketch ideas on a bigger scale. |
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The advantage of a whiteboard (or chalkboard) is that
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 you can use it with small groups to record concepts and directions. |
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The analog approach
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 Helps solidify and simplify the message in the person's own head. |
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The analog process itself
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 Gives a clear visual image of how the content can flow. |
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Slowing down
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 It is a practice that leads to greater clarity. |
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The really great creatives are
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 The ones who see things differently and who have unique insights, perspectives, and questions. |
